Intern Feature: Natalie Hirsch

We wouldn’t be where we are without our hardworking staff. ESPECIALLY our  interns! For the next month, we’ve decided to showcase our five interns and the incredible work they do behind the scenes. 

We’re kicking things off with Natalie Hirsch. A sophomore at the University of Maryland, Natalie is a double major in Marketing and Supply Chain Management. She joined this summer after learning about TO THE MARKET from her sister (and former intern!) Jeannie. Continue reading “Intern Feature: Natalie Hirsch”

“Everything You See Exists Together in a Delicate Balance.” – Mufasa, Disney’s Lion King

(*Originally published on LinkedIn)

My enthusiasm for all things Disney started early. I was drawn to the total escapism that the parks provided, the joy that families experienced when engaging with the brand, and the storytelling pervasive in everything Disney touched. I love the House of Mouse so much that I wrote a significant portion of my case studies at Columbia Business School on the company, its culture, and the entrepreneur that imagineered it, Walt Disney.

My devotion to the brand extended to fashion. As a child, my mother was big on self-expression. My daily uniform consisted of a white, long undershirt with a repeating pattern of Minnie Mouse’s face, which I styled with a turquoise bathing suit, opaque stockings, and a skirt. Fortunately, social media didn’t exist yet.

Continue reading ““Everything You See Exists Together in a Delicate Balance.” – Mufasa, Disney’s Lion King”